Moissanite vs. Diamond

The age old question—which stone is better: Moissanite vs. Diamond?

Let’s compare…

But wait—you mean to say that a moissanite stone looks the same as a diamond, is just as durable, has MORE sparkle, and costs a fraction of the price? 

Yes!

There must be a catch, why would something so beautiful be less expensive?

Supply restriction and clever marketing.

We have been conditioned to covet a particular gemstone because one company bought a majority of the worlds supply and then restricted the output.

Less supply = more demand.

Sprinkle in some clever marketing and advertising that makes you think that your love for your significant other equates to how much you spend on a ring, and you have yourself a booming business! 

Have you ever heard of these slogans?

‘Diamonds are forever’

‘Diamonds are a girls best friend’

These were created by the Diamond monopoly that bought a majority of the worlds supply. They placed these slogans in the hands of celebrities like Marilyn Monroe to push the idea that Diamonds are incredibly valuable—and by owning one, so were you. 

We think you’re valuable whether you own a diamond or a moissanite.

Moissanites are incredibly beautiful gemstones that we would argue are even more gorgeous than a diamond based on their qualities. They are conflict-free, ethical and eco friendly.

Moissanite is for the free thinkers. We don’t care what others have told you is valuable- we leave it up to you to decide. The pieces in our collection were custom created and we feel are stunning pieces of artwork. As a small business, we would welcome the opportunity to have your support and would be honored to be a part of your love story by sharing our ring creation with you.

You can browse our rings here.

Tim + Kelsey